Is Your Business Visible to AI Search Tools Like ChatGPT and Gemini?
2-Minute AI Visibility Diagnostic
Customers increasingly ask AI tools for recommendations like:
- — "Best plumber in Greenwich"
- — "Reliable accountant near me"
- — "Top roofing company in London"
AI systems decide which businesses to recommend based on signals from websites, reviews, and online authority.
This quick diagnostic checks whether your business is ready for AI-powered discovery.
What Is AI Visibility?
AI visibility refers to how easily artificial intelligence systems such as ChatGPT, Gemini, and Perplexity can discover, understand, and recommend your business when users ask for services in your category.
Unlike traditional search engines, AI systems rely heavily on structured signals such as authority indicators, structured data, reviews, service clarity, and external references to determine which businesses to surface in their answers.
If these signals are missing or weak, AI systems may struggle to recognise your business as a reliable recommendation.
How AI Systems Discover Businesses
When users ask AI tools for recommendations, these systems analyse multiple signals across websites and external sources.
Common signals include:
- — structured data that helps AI interpret website content
- — authority indicators that demonstrate expertise
- — customer review signals that establish trust
- — clear service and location information
- — external mentions or citations across the web
Businesses that provide stronger signals are significantly more likely to appear in AI-generated recommendations.
How the AI Visibility Diagnostic Works
The AI Visibility Diagnostic evaluates the key signals AI systems rely on when selecting businesses to recommend.
By answering a small number of questions about your website and online presence, the diagnostic estimates how easily AI systems can currently discover and reference your business.
The result highlights your current AI visibility score, identifies weak signals, and shows the structural improvements that can strengthen your discoverability in AI-assisted search.
Take the Free AI Visibility Diagnostic
Use the diagnostic below to evaluate how easily AI systems can discover and recommend your business.
The diagnostic measures key authority signals and highlights the areas that may be limiting your visibility in AI-generated search results.
Why Businesses Do Not Appear in ChatGPT Results
Understand the structural reasons why AI systems fail to surface businesses, even those with strong traditional search presence.
Read more →How AI Systems Choose Which Businesses to Recommend
Learn how AI tools like ChatGPT and Gemini select businesses to name in their answers and what signals determine that selection.
Read more →How to Improve Your Visibility in AI Search Results
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